A Look at My Creative Process for Blogging

Have you ever felt stuck or found yourself spending so much time creating something when you should be doing something else?

creative process: featured image

I know there are some creatives out there that enjoy spending time on creating and never feel tired or get bored with what they do. But for many, especially those who earn from their creativity, time is paramount. Time wasted on a creative block is money gone.

Now, let me get this straight. It’s beneficial to take your time gathering ideas and developing them. It’s all part of the creative process. In fact, you don’t want to do things in a rush because you want your final work to be perfect.

However, spending hours on end won’t get you anywhere if you earning from your creativity. So this is why, as creatives, it’s important to nail down your creative process. It saves you lots of time and increases productivity.


What is a Creative Process

A creative process is defined as the connection and experimentation of thoughts and ideas leading to the final output.

Sometimes, creating can seem straightforward. For instance, if you’re a blogger, all you need to do is just sit in front of your computer and write.

However, there’s a lot that goes into writing that your audience doesn’t know about. For instance, They don’t know about the steps you took to discover solutions to their problems stated in the blog post. And also the time it took for you to research their problems, so you can address them effectively.

Related: Activities to Boost Creativity for Bloggers

What is My Creative Process

As a blogger, I don’t have one creative process. I use different processes for different tasks. Let’s say, for designing a graphic image, I use a process that’s different from when I’m writing a blog post. Here, I will only share my creative writing process. This is the one I use all the time when drafting my blogs for my audience.

creative process: my creative process
My creative process

Define my purpose 

Once I have finished brainstorming for topic ideas, and creating a definite topic, the first thing I would do is define the purpose of my topic. Do I want to inform, educate, or convince? I will also determine who my audience will be.

For instance, if I choose to write about “how to start a blog.” The purpose of my topic would be to inform. And here, my audience will be people who are interested in starting a blog. So there, I have it – my purpose and audience.


Using my purpose and audience, I will do research on sub-topics based on this focus. So in my research, I can gather some statistics about blogging to let my audience know why starting a blog is beneficial to them. Sub-topics I could use here are steps to start a blog, benefits of starting a blog, cost of starting a blog, e.t.c.


Once I’ve gathered all this information, I organize them into three parts: the introduction, body, and conclusion. I place the sub-topics in the body of the outline.


After organizing, I create the draft of all the information I gathered through freewriting.

Revise and publish

After freewriting, I revise the draft, and then publish my work

One thought on “A Look at My Creative Process for Blogging”

  1. Beaton says:

    This is similar to my creative process too and I keep draft titles for rainy days when I want an article but not feeling creative so I visit the drafts

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